MORNING PLENARIES
8.15 - 8.45 am
Welcome Coffee
9.00 to 9.05 am
Opening address
Patrice Cros
Chief Executive Officer
Premier Cercle
09.05 - 09.25 am
Opening speech
Donald J. Rosenberg
Executive Vice President, General Counsel and Corporate Secretary
Qualcomm inc.
9.25 to 10.25 am
The Fourth Industrial Revolution and its impact on IP
How to face the IP challenges related to cyber-physical systems, A.I. (Artificial Intelligence), the IoT (Internet of Things), 3D printing, Cloud Computing, Blockchain networks, automation/robotics, and other emerging Digital Transformation technologies?
10.55 to 11.55 am
Data & the industry 4.0
2018, the year of data? But does mean data? Personal and industrial data drive the digital economy, with different characteristics throughout their lifecycle, feeding the emergence of (industrial) data platforms “as-a-service”. How to define the right balance between data privacy and innovative ‘smart’ services?
With the ever-increasing pace of computing power and upcoming evolutions as AI and deep learning, Cybersecurity cannot be ignored and a need for a broader framework becomes apparent.
12.00 am to 1.00 pm
Ensuring transparency and fair remuneration for creators and performers in the digital environment: regulation or market place solutions?
. As part of its recent Copyright Directive proposal the European Commission has proposed measures to ensure transparency and fair remuneration for creators and performers in the digital environment.
. At the same time technology and the digital content markets develop rapidly. With new digital distribution and marketing channels opening for artists and creators the market dynamics are changing, and new technologies offer solutions that allow for greater transparency and insight.
. The panel will provide an update on the status of the measures proposed by the Commission and discuss their objectives, limits, and impact on markets considering the recent industry developments and current practices (including regarding the acquisition, use, and reporting of creators’ and performers’ digital rights within the different content sectors).
MORNING WORKSHOPS
Afternoon Workshops
2.15 to 3.30 pm
Patent systems: cost pressure, timeliness and predictability
· State of affairs: moving towards greater harmonisation of patent laws and practices
. Tools: responding to an ever-increasing demand for cost-effective and faster procedures
§ Work sharing achievements and initiatives from the viewpoint of the European Patent Office
§ The Patent Prosecution Highway – 10 years on: an industry perspective (approaches and practice)
§ The EPO’s validation agreements with non-member states: a new mechanism
2.15 - 3.30 pm
Copyright enforcement & liability issues
. What is the role of intermediaries in IPR enforcement (distributor and/or platform)?
. Content creator: voluntary initiatives & national developments to stop IPR infringements
. What about the cross-border execution of an injunction against intermediaries whose services are used by third party (intermediary service providers)?
2.15 to 3.30 pm
Online trademark infringement and enforcement
. IP infringement and enforcement in the online world: legal and practical developments, challenges and strategies
. The role of online platforms, search engines and other ISP's; is collaboration with brand owners the answer?
. Cross-border legal actions: where, when and who to target? How to prevent recidivism?
. Alternatives: consumer awareness and education
. Recent case law: Google v. Equustek and the EU approach
3.35 to 4.35 pm
Data driven optimization of patent prosecution management
. Filing process and portfolio enhancements
3.35 to 4.35 pm
Reviewed copyright package: one-year post EU Commission proposal
. The current state of play
. DMS draft directive and the value gap
. Broadcasting regulation
3.35 to 4.35 pm
Brexit impact on Trademarks and Community designs
- Increase of costs for IP protection
- The exhaustion principle
- Management of parallel IPR and previous IP agreements negotiations post-Brexit
- Strategy to adopt for your cross-border business
4.35 to 5.00 pm
Coffee Break
5.00 to 6.00 pm
FRAND and SEP’s: licensing, litigation and alternate dispute resolution in SEP cases
. The issue of over declaration
. Definition of the amount of aggregate royalty
. Essentiality test via patent offices?
. Alternate dispute resolution: mediation and arbitration
- The case Unwired Planet International Ltd and Huawei Technologies Co. Ltd
5.00 to 6.00 pm
Framing the Virtual Copyright challenge: augmented and virtual reality
. Introduction to AR and VR;
. Copyrighting AR or VR?
Source code and object code: literary copyrighted work if original
- Copyright infringement and AR/VR;
- Coping with AR/VR.
5.00 to 6.00 pm
The EU certification mark
. The pre-EU certification era: how did we cope?
. 1 October 2017: blessing or curse?
. The successful EU certification mark owner – a profile
7.00 pm
Cocktail Reception at Vista Room: floor 27
MORNING PLENARIES
8.30 - 9.00 am
Welcome Coffee
9.00 - 9.20 am
Foreword
The second phase of the Trade Mark Legal Reform and future challenges for IP
Antonio Campinos
Executive Director
European Union Intellectual Property Office (EUIPO)
9.20 to 10.20 am
Copyrights in the Digital Single Market
Bridging the “Value Gap”: will the loss of remuneration for copyright holders be mended?
Social Media: enhanced responsibility for online platforms?
10.50 to 11.50 am
How NPEs are changing and potential implications for companies
. What is the definition of a patent troll?
. Why NPEs are changing? Is the funding of NPEs changing as well?
. Should we need to apply specific rules to NPEs (no right to preliminary injunction, damages capped…)?
. What are the implications for operating companies (more resistance to patent claims from NPEs, ..)?
. How to defend against NPEs?
. How the patent trolls react (change of the venue for litigation, …)?
11.55 to 12.55 am
The future of autonomous vehicles and automatization
MORNING WORKSHOPS
Afternoon Workshops
2.05 to 3.05 pm
An Integrated Strategy for Challenging Validity in European Opposition and the U.S Post Grant Proceedings
. Which strategy to adopt?
. A practical guide to making best use of the proceedings
. How does the European opposition proceedings impact the U.S. District Court?
. Strategies to use simultaneous proceedings to invalidate your competitor’s patents
. Interplay between EPO, USPTO and U.S. District Court
2.05 to 3.05 pm
Blockchain and IP: applications, opportunities and disruption
. Blockchain and IP: why is it relevant?
. Blockchain and music: a disruption? Why?
. A case: Hyperledger & Sacem
. Blockchain: a solution for IP enforcement?
2.05 to 3.05 pm
Obtaining and protecting design rights in the Russian Federation: a comparison with the situation in the EU
. The Russian industrial design system: patent application and registration process of your design rights
. Comparative analysis with the EU Community Design protection: similarities and differences
in terms of:
- Scope of protection
- Representations of the product
- Unity requirement
- Turnaround time
3.10 to 4.10 pm
EU/US Patent strategies for emerging technologies
. Overall trends in US and European patent systems
. How can IP policy lead to a successful new economy and job creation?
. Filing strategies for emerging and connected technologies in the EU and US
. Case study of the importance of IP in a new economy company
3.10 to 4.10 pm
Copyright aspects of artificial intelligence and machine learning: EU& US approaches
. Can the work produced by a machine be protected by copyrights?
. Big data (analytics), text and data mining exception: mass digitization and impact on aggregated copyrighted works
. Concept of machine learning: example of flow machines – music and other potential copyrighted material developed
3.10 to 4.10 pm
Brand Protection – current issues in trademarks and infringements
. How has the problem of counterfeiting changed in the last 5 years? How will it change again in the coming years?
. What different challenges do we face in online vs physical infringements?
. How do we cope with our biggest challenges?
. What does best practice look like?